Sprooki Mobilises Int’l Retail Franchise Show, Vietnam Nov 5-7

Michael StoneEvents, Innovation, Location-based

Asia’s leading mobile engagement and commerce platform, Sprooki is delighted to announce the launch of the Vietnam International Retail & Franchise Show mobile application.

Sprooki, in partnership with Retail & Franchise Asia and Micello maps, is delighted to power the mobile application for the International Retail & Franchise Show (VietRF) in Vietnam. Now in it’s 7th year, VIETRF attracts over 35,000 retail trade participants from 12 countries. The highly successful show is one of a kind in Vietnam, Asia’s fastest growing retail market.
The show opens November 5 until November 7 and features keynote presentations from thought-leaders, business to business meetings and booths from more than 200 retail and franchise brands including Lotte, Jollibee, Ministop and Delifrance.

For the first time in Vietnam, VietRF will be using location-based messaging through geo-fencing and beacon-triggered messaging, the latest mobile technology to bring the experience of both exhibitors and visitors to a new level.

Sprooki’s mobile platform allows VietRF organisers, exhibitors, and visitors to engage with each other on one single platform, to browse and share event information, view and navigate to exhbitor booths via Micello maps and receive relevent and timely alert notifications as they arrive at the venue and participating exhibitor booths.

Through platforms like Sprooki and Micello, VietRF are able to develop and launch their own-branded show applications easily, and more cost effectively than having to develop or build themselves.

The application, which is available on both iOS and Android mobile smartphones, also allows VietRF to capture visitor data and engage both visitors and exhibitors in real-time and with personalized, location-specific content.

To read more about the event and application visit: vietrf.com or please install here.