Sprooki and SkyFii partner in Asia Pacific

Michael StoneInnovation

This agreement is a win-win for two leaders in the retail technology space, providing strategic upside from their complimentary platforms and market footprints. Spooki and SkyFii will initially collaborate in Vietnam’s premier retail centre, Crescent Mall, and other selected enterprises throughout Asia Pacific.

“We are very excited to collaborate with Sprooki to deliver an end to end solution for Crescent Mall. This represents an exciting opportunity for SkyFii to demonstrate its unique ability to deliver insights to drive consumer preference, complemented by Sprooki’s market leading mobile engagement platform. This contract collaboration also represents a clear example of the value in complementary technologies coming together to deliver value to an end customer,” said SkyFii’s CEO Wayne Arthur.

“This collaboration between Sprooki and SkyFii results in a uniquely sophisticated offering previously unavailable to retailers or malls in Asia Pacific.” said Claire Mula, Executive Director and Co-founder of Sprooki. “SkyFii engages with customers through WiFi accessed in malls and stores whilst Sprooki’s platform gives retailers the ability to extend and personalise their engagement with connected customers via their own mobile applications and websites. In this way, they can stay relevant with customers and continue understanding shopper behavior and preferences beyond the four walls of the mall”.

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