Consumers nowadays expect much, much more from their shopping experiences.
In the Age of Mobile, retailers need to leverage “always connected” to better understand customers and deliver superior in-store experience. They are constantly looking for new ways to reach their customers and the entry of retail heavyweights such as Amazon are accelerating the need for them to provide a compelling and engaging in-store experience that benefits all stakeholders.
Invigor Group’s mission is to help customers turn insights into revenue, therefore we’re always focused on using our years of expertise in market intelligence and analytics & engagement to explore innovative ways to seize monetisation opportunities.
We have put together a White Paper in which we analyse some of the macro trends affecting technology, shopper behaviour, retailers and their suppliers; we also explore how some retailers are already taking advantage of capitalisation opportunities while creating meaningful customer experiences and reducing transaction friction.
You can learn more about different monetisation strategies and solutions that provide a rich data source for insights as well as efficient engagement with shoppers. Download this free white paper “Retail in the Age of Mobile” and keep an eye out for our case studies.